In 2014 Gavriel D. Meron, founder and former CEO of Given Imaging – the Company that successfully brought the PillCam to the world – partnered with Texas-based Lifestream Purification Systems to form HyGIeaCare, Inc. to bring the HyGIeaCare FDA-cleared Prep System and Prep procedure exclusively to the GI world.
The goal of HyGIeaCare is to provide unique services and solutions to gastroenterologists to deliver better GI outcomes for their patients and their practice through a chain of HyGIeaCare Centers to be established in the US and throughout the world.
In the US, 14.5M screening colonoscopies are performed each year, and this number is growing annually. According to the recently released US Multi-Society Task Force Consensus Statement on Adequate Bowel Cleansing for Colonoscopy, up to 20 – 25 percent of all colonoscopies are reported to have an inadequate bowel preparation. An incomplete standard prep makes it difficult to detect precancerous lesions. Current prep is also burdensome. There is clearly a need for a better way to prep colons.
Gavriel (Gabi) brings over 40 years of leadership experience to HyGIeaCare®, with 20 years of experience in the gastroenterology market. In 2014, Gabi founded Hygieacare Inc. and serves as its Chairman and CEO.
In 2006, Gabi established M.G.D. Management Services and Investments Ltd. In Israel, serving as its Chairman and CEO, mainly providing management services (Mauna Kea Technologies, Spirocor Inc., novoGI Ltd., GI View, Eltek Ltd. and Smart Medical Systems).
In 1998 Gabi founded Given Imaging Ltd. and served as President and CEO till 2006. Prior to that, Mr. Meron held executive positions, including: CEO of Applitec Ltd., 1996 – 1997; General Manager and COO of Optibase Ltd. (Nasdaq: OBAS),1994 – 1995; CFO of InterPharm Laboratories Ltd. (NASDAQ: IPLLF), 1988 – 1993; VP Finance and Administration of Numax Electronics Inc., Hauppauge, NY, 1985 – 1987; Head of Corporate Budgets for the Tadiran Group,1983 – 1985; Officer in the Israel Defense Forces General Headquarters, retired Major – 1973 – 1983. Gabi has an M.B.A. from the Recanati School of Business, Tel Aviv University (1979) and a B.A. in Economics and Statistics from the Hebrew University, Jerusalem (1973).
Brian brings over 20 years of leadership experience across a variety of industries and companies. Prior to joining HyGIeaCare, Brian was Division Vice President at Davita, Inc. where he oversaw a portfolio of over 45 dialysis clinics and led corporate and business development efforts for the Western third of the United States. He has also held various leadership positions at companies in the Financial Services, Manufacturing, and Technology industries including ING Investment Management, Goldman Sachs, Carter’s Inc., Harris Williams & Co., Utility Risk Management, and Banyan Ventures.
Brian received his undergraduate education at Brigham Young University where he received a BS in Business Administration/Finance in 2002. He then completed his graduate studies at The Tuck School of Business at Dartmouth where he received his Master of Business Administration degree in 2009.
Michal brings over 16 years of experience in marketing in the medical device industry. Michal is employed by M.G.D. Management Services & Investments Ltd. In Israel providing Marketing services to HyGIeaCare and has held senior positions in marketing at companies including novoGI Inc., Spirocor Ltd., Virtual Point Ltd., Dafna Wiseman & Lavi Ltd.
Michal studied at Bar-Ilan University, Ramat Gan, Israel, where she received an M.A. in Sociology, a B.A. in Social Sciences – Psychology and Sociology, and a Diploma in Organizational Consulting and Development.
Liat joined Hygieacare Inc as CFO in 2015 and brings over 25 years’ experience in financial leadership roles.
Liat provided financial management and advisory services to various multinational companies and Venture Capital funds and served as Chief Financial Officer in the healthcare sector including Israel Healthcare Ventures, Spirocor Ltd., novoGI Inc .
In 1993 Liat established VSH, a CPA firm in Tel-Aviv.
Liat is a Certified Public Accountant by profession and holds both an MBA and BA in Economics and Accounting from the Tel-Aviv University in Israel.